Archive for the ‘green’ Category

We can stare at the world or try to guess what’s going on, and sometimes see nothing new or particular. Because we’re immerged in so much techs, we’re sometimes blind or unable to see further or larger. Let me introduce you to these part of “silent milestones” that break our daily lives and will lead you to incredible future.

1) mobile internet: linking people and supplying real solutions for isolated zones of the world. Healthcare, senior caring, education, learning and preventing, sales power targeting, CRM…so much applications to grow

2) ongoing knowledge management: reducing hardworking and enhancing productivity at work

3) connected “things” (objects): chips, NFC, medical chips and personal folder…

4) cloud: erasing frontiers of datas and grow storage capacity. Allowing new ways of collaborative work and boosting sharing and storing

5) bots: everywhere, cars without driver, automated train/tube, robotics in surgery and micro surgery, disability/handicap powering…


6) genome: playing with the essence of creation in birth processing, enabling programmed diseases or creating new kinds vegetals with vitamins or bio organism

7) energy saving and renewal energies: getting the good pace for earth, for a sustain balanced growth, allowing new sources of new powered but green energy

8) 3D printing: a new way to modelize, shape and create prothesis or materials in one piece, before large scale industrialization

9) nanometrics: micro targeting diseases or putting small “chips” on organism to rise efficiency of in several fields (medical, industry….)

10) digging for new energies exploitations: light tight oil, chiste gas and many new sources of energy

Yes, you probably heard of some of them, but don’t measure the exact potential of any. That’s what makes innovation a very pleasant game, in creating uses ongoing, while you just discover the progress. In all of these new “killer apps”, there’s so much usability to invent, because we’re at the beginning of what humanity can do with it. But beyond all, fear is the worst attitude with the risk of losing an incredible opportunity. Ignorance is the dark side of ourselves and we may be suspicious not to get into. That’s not because we don’t “know” yet, that we must not “try”. If we don’t know the future, let’s invent it.

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When was the last time you’ve been “ethical”, aware and  happy to be?

If you spend more than a minute to find an answer, you’d better probably go on reading this short essay. Seems old temptations and reflexes have a long run to do with it. We live in a world of more and more “relations”, that have explosed with our ability and skill to contact “more” than “better”, in the social web. We browse social, we live in communities, share circles, tastes and advises…pushed by fear of being alone, mainstream and without any personality or footstep. And this situation drives us toward “more”, but in some surface relations. We may miss something, you know…

The essence and increasing need for ethics: business

Considering last crisis and their impact on populations (physics, mental and bankruptcy) and economics (banks, mainstream business, even countries), we should say “stop” to something, and be perfectly “in the know” for the threats and dangers of driving business without any barriers and control. And that’s “anyone’s job” to be careful about we lead business: I mean we are in this situation because moreoften, people say “it’s not my job” to be careful, and everybody gives the responsability to his neighbour, who does even the same…Time is now to step with attention, attention for our way of doing business, attention for whoelse does it as well. And obviously, it’ “anybody’s job” to take care of his whole circle of play. When nobody cares for nothing, the whole force of community doesn’t work anymore and behaves like individual decisions, without coherence. Professions like lawyers, doctors…have a kind of oath they can be proud of, and that gives them a strong frame of reference to drive their business, teaching what they’re supposed to do, and what they are not. As MBAs started their own process, I find it interesting as business leaders, before business, must have a clear circle of references in leading and managing teams, with ethics. Business you lead, business you’ll get. It’s exactly the same for teams, leaders must be the example on who they can mesure their achievement, pace and style. But moreover and beyond papers, books and process, our own mind should drive us to more humanity with the dance of doing business. Crisis know that, we know crisis but we forget really quickly in fact…Hurricanes make real disasters for people

Relations with new game : why Ethics always “pay” in the end?

Does it have to “pay”? I mean, relations don’t consist in a permanent exchange, comparing duties and rights. Relations mean a soft dance, where there’s a rolling conversation, with truth, trust, relevance and understanding. No need for reciprocity, introducing Seth G’s lichpin concept: “art is emotional labor, and emotional labor makes you an artist, spreading gifts, with no obvious returns”. I think way of praticing ethics (in any field) is like “spreading gifts and art” of believe in trust and strong basements for business (and yes sustainable social relations). Will it pay? none bucks, nor celebrity, just something more valuable: aknowledgements. You become “worthy”, trustable and someone with whom others want to meet, take insights from and have aside in negociations and relations.

The social and professional insights in Ethics

You could find this really boring, meanstream, past. Right. But none in fact, if you spend a few time wondering what can bring you value in life, right now…? Most insightful people are so artists in fact, none “workers”. Those who are gonna change something in way, behavior, thinking, ideas, those who dare something. Such creators do the difference and know how to bring value in ethical way, because it’s a whole and community movement that get everyone together in a group concept. Ethic becomes so a “way of creating” that it can’t be optional anymore: overtake personal ambitions, shareholders dreams and pressure, political games and spend our time on pure pleasure of bright, proud and useful brainwork with no underwords. For the sheer essence of creating something shifting the crowd, with high and clever insights, delighting the long way to participation and collaborative thoughts. Doctors engaged, lawyers have guides, business must drive its own excellence rules, to reborn trust and reliance in business relations and process. To see beyond “friends” of Facebook, friending and linking has a real sense, a relation asset that has to be done in the rules too: no tricks but tips, time is now to show us in real shape, even if the digital profiling helps us to hide, ethics is the better face we have to share…

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Copenhagen was a whole oxygen space for billions of people, staring at most powerful leaders in the world, who was trying to be closer in their thoughts, minds and actions. Netherless there was some intentions, concrete resume can’t be a real success, comparing the objectives, proposed by European Union. These was guided by three main goals to target:

  • 20% raising of energy efficiency
  • 20% raising in using of renewal energies
  • 20% share of biofuels in renewal ones

These “20 gimmick” shares, were part of a whole plan, with:

  • energy efficiency
  • reduction of fossil fuels and energies
  • raise of renewal energies
  • reduction of nuclear energy use
  • progress in carbon capture and storage
  • a hope for reduction of CO2 emission

Meanwhile some tried to build a newer energy power, through kind of treaty, commitments and negotiations, there was a rising trouble, born between US and China: one, showed by everyone for king of pollution and wastes, other rising power country, that want to have a share of voice, in its early industrial revolution and its need for energy consumption. While US lead world development since years, and lead then, the largest emissions of CO2, China doesn’t want to be the good boy, staring now others say “you’re gonna avoid any CO2 emission, because world standards need to”. That was a kind of request out of Copenhagen, and any dealer of the conference, agreed with a so soft commitment: “all elements have been notified and noted in order to…”. So what?
EU has been marginalized in all the Copenhagen process: it started well, with such lots of initiatives, EU could have been kind of moderator, looking at BRIC moves and hopes, and US gentleman style, trying to cope with issue of credit crunch and giving a new start for economy.
Nethertheless, the next big thing is maybe the famous carbon tax, which project has been impulsed by France, in order to regulate carbon production and tax bad boys. Yes, this project is gonna make some noise inside and outside EU, because it released the relations in commercial exchanges, and distribute new way to produce and deliver: cost will be added to farest products, in the benefit of local ones. A kind of disguised protectionism, when no one wants to hear about it, fearing of old rules of commerce.

What will be the result of such an idea? probably silent war of preferring local consumption, that almost constitutes a step forward for carbon footprint reducing, but also a threat and unbalanced issue on commercial exchanges with EU, and INSIDE EU too. A kind of “reason to give up” other good resolutions. And maybe organization of local controlled power units, trying to survive or to develop substitute economies.
Fortunately, investments in cloud computing, directly driven by explosion of web 2.0, will be a sunset to energy consumption reducing. Progress in technology, can drive us to energy care, efficiency and more chip power. And it’s here, from dawn we can appreciate efforts of cooperation in research and development, with multi-cultural teams in the world. And consume our “CO2.0”, well new dressed!

Still remain 3 victories in this huge giants meeting: commitment on lowering 2 celsius degrees average temp on earth, financing up to $100b to reduce CO2 emissions and wastes, and REDD pact, leading to reduce large deforestation and giving a chance to new fields of trees. That starts a range of hope, but still stands lot to do: maybe China and US, in a single voice, happy to load again with EU, to the next banquet for green success. And that must be with the whole support of citizens, forgetting their own interests, for earth’s sake…

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